It’s becoming increasingly common for product and services to leverage information technology (IT) to enhance the customer’s experience and ultimately add more value to the offering. For example, you might purchase a sports watch to help you train for the big race. Traditionally, that watch would simply keep track of your current time, but now that same watch will come with an accompanying website that captures your entire training regimen.

Since our inception, we have helped companies bring innovative products and services to the marketplace. We look at all aspects of the product development lifecycle and help clients determine how the product or service should be provisioned and supported, create and maintain the long term product or service roadmap, and anticipate changes that may occur in their industry. As a think tank, we do not hesitate to hire outside expertise on a product development engagement to eliminate “group think” and ensure the product meets the needs of the target audience.

Contact us to learn how Formative Innovations can help you launch your next great product or service.

Buzz Foto required a robust platform to get images of celebrities from the cameras of paparazzi to Buzz’s clients. Formative innovations developed a web based content management system (CMS) with an ecommerce component, which automatically catalogues and syndicates multimedia content with minimal human intervention. The workflow, architected by Formative, allows Buzz Foto to get photographs to bloggers and major publications within minutes in a cost effective manner. The systems rich reporting capability ensures clients pay for the photos they download and photographers receive the correct amount of remuneration. The high volume, high bandwidth hosting for the CMS is housed in Formatives robust data centre.